Sunday, May 16, 2010

Little acts of Kindness- Emotions

People move when their worldview is matched and reminded again.
One cannot make them learn new things, but what one can do is to match the worldview of the person and remind him/her about the thoughts which have been left uncared.
Consider a brand say, " Hp". Hp is considered in the market as a brand which gives great products but the life is not long. It starts giving you trouble and the day it does not even the reseller can identify and correct it.
What an opportunity missed.
A brand which looks good, works fine for couple of years and then suddenly..................wooofffffffffffffff..............
its gone. Your whole data, everything.......................................
If HP can just be their at the time of this dissatisfaction curve, and say, oki.
this is the product which we made and its product life is over. We agree............thanks for Using HP.
But here is the proposition.
If you buy another HP from any where in world , we will deduct a amount for your old laptop/PC and give you a brand New one.
Just an Add on..............................only for HP users.
HP itself removes lots of Drivers and other updates from website once the product is off from the Market.
Take the case of 3005 TX series of HP Pavvilion laptop. That laptop starts giving trouble after around 2 years, and they have stopped manufacturing it since one Year.
Now when a person faces a trouble, even the drivers of the same are not available Online......
Should one throw away the laptops. Obviously no one will in the Asian Market.

Its these crucial time when Brand must live upto the Promise.

The Catch: If you are a Brand, and Brand is a Promise, when did you last showed a small act of Kindness.
When was the last time ou helped a colleague to learn a specific art or shared some interesting stuffs? ( Dont tell me you send them funny sms and forwarded emails).

A small bunch of flower can do wonder for you. Try it
So Match their Worldview and don't try to explain them what you beleive.
Believe what they believe first and then move them with "Emotions"

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